Marketing Management 15th edition

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Bibliographic Details
Main Author:	Kotlar, Philip; Keller, Kevin Lane
Format:	Book
Language:	English
Published:	Noida, India Pearson India education Services Pvt. Ltd. 2016
Subjects:	Analyzing Business > Building Strong Brands > Creative values
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MARC


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008	240216b \|\|\|\|\|\|\|\| \|\|\|\| 00\| 0 eng d
082		\|2 21st ed. \|a 658.8 \|b KOT/M
100		\|a Kotlar, Philip; Keller, Kevin Lane;
245		\|a Marketing Management \|b 15th edition
260		\|a Noida, India \|b Pearson India education Services Pvt. Ltd. \|c 2016
300		\|a xxvi, 756p
653		\|a Analyzing Business \|a Building Strong Brands \|a Creative values
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999		\|c 44793 \|d 44793