Marketing Management 15th edition
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
Noida, India
Pearson India education Services Pvt. Ltd.
2016
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| Subjects: | |
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| Call Number: |
658.8 KOT/M |
|---|---|
| Copy | Available |
Strategic Brand Management; Building, Measuring and Managing Brand Equity;