Fundamentals of modern marketing
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Main Author: | |
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Other Authors: | |
Format: | Book |
Language: | English |
Published: |
New Delhi :
Prentice Hall of India ,
1985
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Edition: | 4th ed. |
Subjects: | |
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Physical Description: | x, 468 p. |
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Bibliography: | Index: p. 469-81. |
ISBN: | 08769241610 |