Marketing research: information systems and decision making
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| Main Author: | |
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| Format: | Book |
| Published: |
London :
John Wiley ,
1969
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| Series: | The Wiley marketing series
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| Subjects: | |
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Add Tag | Physical Description: | xv , 538p. : ill ; 23.1cm |
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| Bibliography: | Index: pp 525-38 |
Marketing research