Brand management : the Indian context
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
New Delhi :
Vikas Publishing ,
2007
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| Subjects: | |
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Add Tag | Physical Description: | xi, 166p ; 23cm |
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| Bibliography: | Index: pp 167-71 |
| ISBN: | 8125914277 |
Brand leadership