Principles of marketing management
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
Chicago :
Science Research Associates ,
1986
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| Subjects: | |
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Add Tag | Physical Description: | xxii, 718p. |
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| Bibliography: | Index: pp 719-30 |
| ISBN: | 0574193359 |
Principles of marketing