Principles of modern marketing
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Main Author: | |
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Format: | Book |
Language: | English |
Published: |
Boston :
Allyn and Bacon ,
1989
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LEADER | 00000nam a2200000Ia 4500 | ||
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008 | 130910s9999 xx 000 0 und d | ||
020 | |a 0205115756 | ||
041 | |a eng | ||
082 | |2 21st ed. |a 658.8 |b HUS/P | ||
100 | |a Husted, Stewart W. | ||
245 | |a Principles of modern marketing |c Stewart W. Husted, Dale L. Varble [and] James R. Lowry | ||
260 | |a Boston : |b Allyn and Bacon , |c 1989 | ||
300 | |a xxvii, 709 p. | ||
504 | |a Index: p. 710-22. | ||
653 | |a Marketing | ||
700 | |a Varble, Dale L. | ||
942 | |c EN |2 ddc | ||
999 | |c 13102 |d 13102 |